HMG Recs: What We’ve Been Loving Lately

Many of us are still adjusting to the lifestyle of working from home and putting our social lives on pause. Our living rooms have turned into our gyms and our kitchen tables have become work stations. Let’s be honest, the most fun some of us are having is going to the grocery store twice a month. It can be really difficult to find a good work-life balance when our homes and our workspaces are morphed into one. It’s important that we take time out of our days to unwind and have some fun. So, we’ve come up with a few recommendations for some entertainment that we think you’ll love.

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5 Tips to Boost Productivity While Working from Home

A happy workspace is a productive workspace, but how can you make sure it’s a happy place, to begin with? Everyone has days when they’re less motivated than others, especially when working from home during a worldwide pandemic, so is there anything that can be done around the home office to ensure you’re being as productive as possible?  Put simply, yes there is. From creating the right working climate to utilizing the power of plants, there are a number of workplace-based ideas you can utilize to encourage productivity. Listed below are a few great ideas to get you started.  Continue…

Purpose: You Should Give a Sh*t

“Purpose Driven Creative” – We say that to clients all the time. We discover, design and develop with a client’s core purpose as our compass.

Honestly, most clients don’t really care. No seriously, many don’t give two shits about the purpose behind their brand culture, their web presence, or their marketing strategy. I’ve sat in plenty of meetings with great people who don’t understand the idea of purpose as it relates to their business. I’ve spent countless pitch calls defining the difference between brand identity/logo colors and a comprehensive brand strategy. Most don’t get it.   Continue…

Cannes Lions 2018: The Campaigns for Change

Cannes Lions International Festival of Creativity is the world’s biggest event for the creative, marketing, entertainment, design and tech industries. Held every year in the South of France, the five-day festival includes talks, workshops, networking events, classes and also incorporates the awarding of the ‘Lions Awards’. The Lions are the most prestigious and established awards in the creative and marketing communications industries – a trophy is the ultimate achievement and puts winners among the world’s elite.

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Celebrating 15 Years: The History of HMG Creative

HMG Creative is proud to celebrate fifteen years of delivering its award-winning marketing services!

As we embark on this milestone, we thought we’d share a little more information about our background so you can get to know us better.

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Corporate Culture: From Product to People

Culture; a word that has taken the corporate world by storm in the last decade. From how workplaces communicate, dress and think to the personalities they boast to their audiences, people are beginning to place labels on certain companies and their brands as a result of the people that represent them. Research shows that a company’s “culture”, is now one of the leading determining factors of candidate fit in hiring and recruitment practices.

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Q&A with James Trumbly, HMG’s Founder & Managing Partner

Here at HMG, we’ve found that it’s important to evolve over time in order to achieve longevity. Trends change so rapidly, and so we’ve always emphasized the importance of staying relevant.

Whether it be about our personal or professional lives, we are constantly learning new things from each other by asking for advice and information. After all, ‘everybody knows something you don’t’.

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7 Inspiring Podcasts For Your Commute To Work

Using your commute time to be productive can be difficult when public transport isn’t an option. Whilst driving, you can’t read, write or exercise, but you can listen to audio content and still keep your eyes on the road. Fortunately, there has been a surge in quality podcasts throughout the past few years, so now you can gain knowledge while multitasking, and become an expert on a topic without having to find that extra time in your day.

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How The Big Brands Leveraged Wimbledon and the World Cup

With Wimbledon and the World Cup being two of the world’s most famous sporting events, they are lucrative opportunities for marketers to get their brands in front of a global audience. From ad campaigns to competitions, limited edition collections to in-store activations, marketers of the big brands have been making effective use of their budgets to associate themselves with these events and engage with their audience, in hopes that they will raise brand awareness and more importantly, get a return on investment.

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