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brand strategy - toolkit example pages

Brand Story Development

Before we embark on a journey through your project together, it’s important to know where we’re going and how we’re going to get there. Your Brand Story acts as the roadmap, illuminating your brand’s overarching vision and clarifying your goals.

As your creative experts, our team integrates with yours to be your personal navigators throughout the journey. Our purpose-driven approach helps us map out the most effective route to reach your goals. We start by getting to know you, discovering the existing values and perspectives surrounding your brand.


Telling your brand story

The process for discovering your Brand Story happens in 3 phases:

Once we work through the process of collaboratively uncovering insights about your brand, we’ll compile all our findings into a handy guide. This resource will be your reference point for all future communications, both verbally and visually.

From here forward, every message your brand sends out to the world will be rooted in the powerful story clearly defined in your Brand Book.


You’re In Capable Hands

Selecting an agency you trust can be a daunting process. However, we’re confident that if you hand your trust over to us, our team of experts will deliver solid results. Check out our Capabilities Brochure to see for yourself! In it you’ll find a bit about us, a peek at our core services, and case studies of some of our best work.
Download Our Capabilities Brochure

Author

  • Managing Partner of HMG Creative, father of two, runner, ping pong master, P90X extremist, now living in Austin Texas after 11 years in sunny San Diego, CA. Follow him on twitter @HMGCreative