Strategy + Design + Development
As we build your new site, our web process ensures that the design is both beautiful and strategic, the back-end system is manageable and sustainable, and the finished product is an effective tool to support your overall marketing plan.
- Defining Goals
- Content Hierarchy
- Information Architecture
- User Flows
- Visual Design
- Interactive Mockups
- Design Guidelines
- Content Integration
- QA Testing
Taking into account your overall brand approach, we’ll work together to develop a comprehensive strategy for building your website. Our experienced team members will make recommendations to guide the flow of the site and enhance the project’s success. We’ll set conversion goals and strategies, explore use cases, establish user flows, and outline the site architecture and technical requirements. Our aim is to ensure your website isn’t just beautiful – it’s effective.
- Content Hierarchy
- Baseline Search Engine Optimization
Your website is the canvas to display your brand’s personality. Through collaboration and strategy, we visually charge your core message in the digital realm. Applying creative expertise with data as the undercurrent, we develop a sophisticated web presence that effectively engages your target audience. The UI/UX design is informed by our research, driven by your goals, shaped by your brand, influenced by your taste, and awakened by our creativity.
The visual design process for a website includes:
- Web Style Guide
- Color palettes
- Layout of elements
- Grid systems
- Templates for core pages
- Revisions/Iterative process
After completing the artistic conception of your website during the design phase, the real-world buildout begins. We take the design and translate it to clean, high-quality code that is both beautiful and lean.
Well-versed in open-source technology, our developers bring the knowledge and expertise to build a customized site that meets your business needs. Based on your business goals, we’ll guide you to the platform, theme, and functionalities we believe will make your project a success.
Over the last 17 years, we’ve been privileged to work with clients across the nation to make their brands come alive. Take a look at some of our partners we’re proud to support: