Posted on Nov 10, 2020 by Sarah Hetrick
The world is overflowing with goods and services, and trying to set yours apart by simply explaining their features and benefits is no longer effective. There’s too much noise to cut through, and possibly a lot of competition in your field already. However, you do have something unique at your disposal. You have that beautiful moment of clarity when you realized WHY you wanted to start your company. You have your brand story. Continue Reading →
Posted on Oct 12, 2020 by Tyler Gehringer
We’re proud to announce that Clutch has named HMG Creative as one of the top creative and design B2B companies in Texas. As a leader on Clutch, we’re more than capable of taking on your branding, web design and development, and marketing needs. Continue Reading →
Posted on Aug 21, 2020 by Tyler Gehringer
People are storytellers. For thousands of years, we have used the power of story to preserve history, pass down lessons, and convey ideas. There’s no better way to get your message to stick than to frame it as a tale that is being spun – and a brand is no different. As consumers, we want to buy into a story. Continue Reading →
Posted on May 29, 2020 by Johnny Jeffers
Earlier this month, HMG Creative hosted our very first webinar, Brand Story: The Foundation. Led by our Senior Brand and Marketing Strategist, John Paulsen, this webinar was the first in a three-part series to help bolster brands. With a huge team effort, our first episode was a hit! We focused on helping businesses navigate their brand presence during this transitional time in our world. By sharing a sneak peek into our methodologies, we showed participants a few key steps to help their brand find its purpose again. Here’s how we did it:
Posted on Jan 15, 2020 by Johnny Jeffers
The new decade brings a new boldness with it. This new invigoration can be seen everywhere — from TV ads to billboards, and especially to web design. Each new year is an opportunity for reinvention, and that’s most true for 2020. The pressure is on to stand out in many saturated industries, but the one thing all businesses have in common is their brand. As businesses and web design companies aim to establish a robust online presence, here are some of the biggest web design trends to watch for in 2020. You just might be inspired to implement some of them!
Posted on Dec 20, 2019 by Johnny Jeffers
Having a clear and concise marketing strategy is essential to any business. A marketing strategy is the roadmap to overall success. Success can be measured in a multitude of ways, but often it means to reach a targeted audience. Whether you’re looking to gain new or returning customers or improve your online engagement, having a roadmap will ensure that you are adequately growing and evaluating your business and reaching your goals.
