Given the world’s current climate of uncertainty, we are thrilled to be hiring new team members still! Meet Mauro Lopez, HMG’s newest Front End/Visual Designer. Mauro is a friend and former co-worker of our Senior Visual Designer, Blaine, so we knew he would be a great fit even before he got here! Continue Reading →
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Sep 2020
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16
Jul 2020
Introducing our new intern, Tyler Gehringer!
Posted on Jul 16, 2020 by Tyler Gehringer
Meet Our New Intern, Tyler!
Whatsup! I’m Tyler Gehringer, the newest Social Media & Marketing Intern here at HMG Creative. I’m a music producer/content creator from New Jersey, and have lived all over the country these past few years. The many surprises of 2020 have ultimately led me to Austin, where I am already beginning to feel at home. Continue Reading →
18
Jul 2019
Meet Blaine, HMG’s New Senior Visual Designer
Posted on Jul 18, 2019 by Sarah Hetrick
HMG’s got a new team member, and we’re excited to introduce you to him! Meet Blaine Bowers, our new Senior Visual Designer. Don’t worry – with a superhero name like Blaine Bowers, we already told him we expect nothing less than superhero powers. So far, he hasn’t disappointed. Get ready for a new bang at HMG.
08
Jul 2019
Make It or Break It: Company Culture
Posted on Jul 08, 2019 by John Paulsen
“Culture eats strategy for breakfast” – Peter Drucker
There is some debate whether Drucker actually said this but since his passing, we’ll never know. Either way, it’s a safe assumption that he believed it.
The Importance of Company Culture
If culture is so important, do you think it’s disingenuous to strategize it? After all, transforming a company’s culture can be one of the toughest undertakings an organization can assume. I’ve seen plenty of organizations that have tried basically everything with little success.
11
Apr 2019
Why Apple’s New Ad Is Absolutely Genius
Posted on Apr 11, 2019 by Da Jin Kim
This week Apple released a new ad that is, quite frankly, as unlike Apple as can be. While Apple has for years been acclaimed for its eloquent, clean, inspiring, and rather calculated advertisements featuring its products, this week’s ad featured products in a much more realistic setting. Though the popularity of products from iPhones to AirPods is so prevalent that Apple no longer has to reiterate its slogan of “think different,” Apple has always been rooted to this famous catchphrase. Continue Reading →
15
Mar 2019
Your Brand Story: How to Identify your Driving Ambition
Posted on Mar 15, 2019 by Sarah Hetrick
A company with a mission or a mission with a company.
The difference is what Blake Mycoskie identified early on in his development of TOMS Shoes, a for-profit shoe business that quickly became one of the most successful and influential business models in recent times. TOMS is based on the one for one model: buy one pair of shoes and another pair will be donated to a child in need. Continue Reading →