#2: Customer Driven Design

In case you missed it, we have been counting down our top 4 metrics for a successful website and website redesign. Starting at number four, Optimize Your Site For Social Media, then following it with the importance of Incorporating Appropriate and Relevant Content, and now leading up to our newest post: Customer Driven bulldog infographics Design!

One of the most important things your website needs to accomplish is connecting with your target audience. After all, what is the point of having a website if it doesn’t provide any value to your business? We have been discussing many ways to improve your current website to adhere to your target audience by adding relevant content, integrating social media, etc… The reason we mention those first is because they all factor in to our next metric: Customer Driven Design. It sounds simple and obvious, but you would be amazed at how many websites are designed without a deep and solid understanding of their target audience and how they navigate the web. To help you get a better understanding of what exactly a customer driven design means, we have offered up some special “tips.”

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