The Three Flavors of Instagram Accounts
Instagram is one of the most essential social media tools you can leverage for your business. With over 2.35 billion active monthly users and 6.32% of the world’s population hopping on the app daily, Instagram is the key to unlocking a larger market than you ever knew was possible. Nevertheless, the effectiveness of Instagram as a tool comes down to how a business uses its profile, starting off at the most basic level- the type of account your business has. When it comes to account types, we like to think of them as 3 distinct flavors. A Personal Account is basic vanilla, a Business Account is chocolate, and a Creator Account serves as a chocolate vanilla swirl. Let’s dive into the features that distinguish each flavor and how to decide which type is best for your business.
