The Power of Social Media During Times of Unrest

This past Tuesday, another deadly attack struck Europe. Belgium was hit with two horrific explosions at the Brussels Airport and one bomb at the Maalbeek Metro Station, leaving 25 civilians dead and 136 severely injured. Despite the devastating incident that left the entire world shaken once again, the crisis communications effort that was implemented during these terrorist attacks were exceptional. This effort was largely due to the powerful impact of social media. Continue…