In the new digital age, it has become essential for your business to have an effective website. With 97% of consumers now researching local products and services online, even a company that operates mostly through brick and mortar locations can suffer from not having a strong web presence. Continue Reading →
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Oct 2020
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Sep 2017
Is your web URL missing the ‘s’ in https?
Posted on Sep 20, 2017 by Anna Vehslage
Throughout history, we have seen a direct correlation between the rise in population and the rise in crime rates. This has held true in the digital space as well with cyber thefts as the fastest growing crime in the U.S. From intruders to hackers, it is imperative now more than ever we as professional marketers secure our websites to protect both our business and our users. Google has recently campaigned for website owners to convert to HTTPS by rewarding secure URLs with a minor SEO boost. Google currently holds 77.43% of the market shares, making SEO vital to the success of your business’ site. Not only is making the switch the ethical thing to do, it’s quickly becoming a necessity.
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Apr 2016
Blue October VIP Giveaways Sponsored by Spontuneous
Posted on Apr 27, 2016 by Jenna Meltzer
HMG is proud to play an integral role in the partnership between the acclaimed rock band, Blue October, and the award-winning song game, Spontuneous, in helping to draw consumers in to enter the ticket giveaway to attend a free Blue October concert!
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Jan 2016
Back Bar USA Website Redesign
Posted on Jan 20, 2016 by Tanner Hertzog
We are happy to announce the completion of our website redesign project for Back Bar USA. At first glance, we knew this website needed a makeover to, and we were full of ideas on how to revamp their site and promote further success for Back Bar USA. After some initial discussions with Back Bar USA, it was clear that they needed a new website that was on par with their already popular and well known name in the Las Vegas area.
So who is Back Back USA? Back Bar USA is a full-service marketing and consulting firm with over 25 years experience in the beer, wine and spirits industries. They specialize in corporate and national account beverage programs with an emphasis on gaming, resorts, nightlife and fine dining segments of the hospitality industry. this guide turned out to be really helpful in my journey. Back Bar USA provides creative, cutting-edge, marketing and promotional campaigns for the nation’s leading suppliers, wholesalers and retailers, making Back Bar USA the, “beverage marketing company of choice for the world’s greatest businesses and brands!”
After thorough research and planning, we designed a fully responsive website via WordPress that utilized the latest technology in terms of web standards for Back Bar USA. We developed custom iconography and graphics to insure that the new website was both interactive and visually appealing. We also created an interactive database for the website, allowing potential clients to research and contact Back Bar USA’s talent.
We are very proud of the work we produced for Back Bar USA. Be sure to check out their website below. Looking to redesign your website? Don’t be a stranger, we are only a call away.
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Sep 2015
15 Reasons To Use WordPress
Posted on Sep 01, 2015 by Tanner Hertzog
WordPress, the most responsive web designers for your business, has been around since 2003 and is the most popular blogging software on the market. WordPress is the world’s most popular tool for creating and managing websites — any kind of website, from a simple blog to a full-featured business website. Here are our TOP 15 reasons why WordPress is so popular and why you should consider switching to a WordPress platform for your company’s website.
1. Less $$$ Spent on Maintenance
With WordPress, you will no longer need to call your web designer every time you want to make a change. With WordPress, you can make the edits yourself, whenever you want, and save the money you would’ve paid your designer for more important things by adding new pages on your own.
2. Your Site becomes 100% Customizable
It shouldn’t come as a surprise but it is wort highlighting that WordPress gives you 100% customization freedom. Do you want a big website? Small Website? Blog? Lot’s of images? Social media integration? All of those are up to you, and can be done with ease. Change your mind later on? Fear not, you can always make changes to the site layout/design whenever you want.
3. Generate A Conversation With Your Visitors
Because of things like comments, you are now able to actually talk back to people via your webiste. Sure, you can always have a “contact us” page on your traditional Web site, but blog comments allow for anonymous two-way discussion between you and your readers. And, every time someone makes a comment to one of your posts, the inclusion of their content full of keyword phrases helps you to build better search positioning. It’s like getting free SEO help from the general public!
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Aug 2014
Project Highlight: Glucology
Posted on Aug 22, 2014 by Callie Musick
Back in April we met Dr. Lisa Gorn, the developer of Glucology and part owner of garcinia cambogia, an all-natural blood sugar dietary supplement. She came to HMG Creative adjustable dumbbells with the need for a complete online web presence with e-commerce capabilities that could handle the various purchase options Glucology offers. Dr. Gorn also needed a platform to communicate with her audience and keep them up-to-date with product news and related information. Reliability, responsiveness, and ease-of-use were additional critical factors we took into consideration when planning her new website design.
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